What Is Craft Beer?

What Is Craft Beer?


You may have heard the term "craft beer" thrown around often over the last few years here in Vietnam but for newcomers to the beer scene you may ask yourself, "What exactly is a craft beer?"

The exact definition as given by the Brewers Association and Craftbeer.com is pretty straightforward: 

1. Small

Annual production of 6 million barrels of beer or less (approximately 3 percent of U.S. annual sales). Beer production is attributed to the rules of alternating proprietorships.

2. Independent

Less than 25 percent of the craft brewery is owned or controlled (or equivalent economic interest) by a beverage alcohol industry member that is not itself a craft brewer.

3. Traditional

A brewer that has a majority of its total beverage alcohol volume in beers whose flavor derives from traditional or innovative brewing ingredients and their fermentation. Flavored malt beverages (FMBs) are not considered beers.

Basically, craft beer is not from the massive brewing conglomerates like AB-Inbev or Heineken, not that there is a problem with a crisp, cold lager on a hot day (I know we at Wishbeer love a good lager!) but craft beer is from small, local producers who may focus a little bit more on quality and flavor.

There are now more than 40(!) craft breweries in Vietnam each with their own line up of tasty and creative brews.  There are so many different types available it is worth exploring the craft beer world and little by little deciding what flavor profile or alcohol content works best for you. On a hot afternoon you may think about trying a Heart of Darkness Dream Alone Pale Ale or with the cooler temperatures of rainy season an award winning East West Coffee Vanilla Porter, there are so many options it is hard to go wrong!

Of course at Wishbeer we support people drinking whatever kind of beer you like, whether it is a cold tiger beer or an Origins Da Kao Double IPA.  The point is not to pick one side or the other but to celebrate drinking all kinds of beer!  Is there really a bad beer when you are hanging out with good friends and enjoying good food?

Give craft beer a try and enjoy the journey, try as many different types as you can, it is hard to go wrong!




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